The Ritual Shampoo

Lightweight, effective and clean, this is the only shampoo you need.

Rated 4.9 out of 5
Based on 105 reviews
4.9

Good to know:

  • Clean
  • Cruelty Free
  • Vegan

The Ingredient Story

The Ingredient Story

01 Coconut Surfactant System

Traditional cleansing products rely on harsh chemicals and sulfates like SLS that strip your strands, resulting in an overproduction of oils over time. But the Ritual Shampoo is formulated differently. It cleanses using a naturally-derived, coconut-based surfactant system. These surfactants are eco-friendly and gentle on the skin, with a high-foaming lather so you can use less—with better results.

02 Tsubaki Seed Oil

Tsubaki seed—also known as camellia seed—moisturizes and strengthens the hair shaft from the inside, preventing damage and making hair more flexible. Thanks to its lightweight, non-greasy nature, it’s the ultimate hydrating ingredient for all hair types.

Water/Aqua/Eau, Lauramidopropyl Hydroxysultaine, Sodium Laurylglucosides Hydroxypropylsulfonate, Cocamidopropyl Hydroxysultaine, Sodium Cocoyl Sarcosinate, Disodium Lauryl Sulfosuccinate, Glycerin, Ethyltrimonium Chloride Methacrylate/Hydrolyzed Wheat Protein Copolymer, Fragrance/Parfum, Camellia Japonica (Tsubaki) Seed Oil, Isodecyl Neopentanoate, Gluconolactone, Sodium Benzoate, Calcium Gluconate, Citric Acid

*Subject to minor changes as we work through global supply chain challenges to keep producing our current formulas. The product you receive will have the most up to date ingredient list on the packaging.

How To: The Ritual Shampoo

Reviews & Questions

Rated 4.9 out of 5
Based on 105 reviews
4.9
average rating 4.9 out of 5
Based on 105 reviews
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    98 Reviews
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97% of reviewers would recommend this product to a friend
Customer photos and videos
105 Reviews
Reviewed by Stacey H.
Verified Buyer
I recommend this product
Hair Type
  • Wavy
Rated 4 out of 5
Review posted

Love the scent

I love the smell of these products. The shampoo does not lather as well as I would hope on the first run so I generally lather twice...after the second shampoo it is very squeaky clean....feels cleaner than with other shampoos....the conditioner is a must have with it as it helps rehydrate after a very thorough clean.

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Reviewed by Gillian
I don't recommend this product
Rated 1 out of 5
Review posted

1 Star

Way too strong perfumed scent. And the scent is sort of cheap-smelling and unrelenting.

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Reviewed by Miranda B.
Verified Buyer
I recommend this product
Hair Type
  • Wavy
Rated 5 out of 5
Review posted

LOVE

My favorite shampoo ever ever ever

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