The Ritual Shampoo

Lightweight, effective and clean, this is the only shampoo you need.

Rated 4.9 out of 5
Based on 125 reviews
4.9

Good to know:

  • Clean
  • Cruelty Free
  • Vegan

The Ingredient Story

The Ingredient Story

01 Coconut Surfactant System

Traditional cleansing products rely on harsh chemicals and sulfates like SLS that strip your strands, resulting in an overproduction of oils over time. But the Ritual Shampoo is formulated differently. It cleanses using a naturally-derived, coconut-based surfactant system. These surfactants are eco-friendly and gentle on the skin, with a high-foaming lather so you can use less—with better results.

02 Tsubaki Seed Oil

Tsubaki seed—also known as camellia seed—moisturizes and strengthens the hair shaft from the inside, preventing damage and making hair more flexible. Thanks to its lightweight, non-greasy nature, it’s the ultimate hydrating ingredient for all hair types.

Water/Aqua/Eau, Lauramidopropyl Hydroxysultaine, Sodium Laurylglucosides Hydroxypropylsulfonate, Cocamidopropyl Hydroxysultaine, Sodium Cocoyl Sarcosinate, Disodium Lauryl Sulfosuccinate, Glycerin, Ethyltrimonium Chloride Methacrylate/Hydrolyzed Wheat Protein Copolymer, Fragrance/Parfum, Camellia Japonica (Tsubaki) Seed Oil, Isodecyl Neopentanoate, Gluconolactone, Sodium Benzoate, Calcium Gluconate, Citric Acid

*Subject to minor changes as we work through global supply chain challenges to keep producing our current formulas. The product you receive will have the most up to date ingredient list on the packaging.

How To: The Ritual Shampoo

Reviews & Questions

Rated 4.9 out of 5
Based on 125 reviews
4.9
average rating 4.9 out of 5
Based on 125 reviews
  • 5 Stars
    118 Reviews
  • 4 Stars
    4 Reviews
  • 3 Stars
    0 Reviews
  • 2 Stars
    1 Review
  • 1 Star
    2 Reviews
98% of reviewers would recommend this product to a friend
Customer photos and videos
125 Reviews
Reviewed by Jayme Z.
Verified Buyer
I recommend this product
Hair Type
  • Straight
Rated 5 out of 5
Review posted

AMAZING

I have tried sooo many different shampoos all to do nothing for me. On my first wash with this, I noticed right away my hair was light, it was soft, it was shinny and silky. I have now washed 3 times since buying and it’s the same result every time. This is my new go to.!

Loading...
Was this helpful?
Reviewed by Laura S.
Verified Buyer
I recommend this product
Hair Type
  • Wavy
Rated 5 out of 5
Review posted

Lovely Shampoo...

Cleans well without stripping. Thick; lathers really nicely. I can still smell that amazing scent on my hair two days later!

Loading...
Was this helpful?
Reviewed by Lauren W.
Verified Buyer
I recommend this product
Hair Type
  • Straight
Rated 5 out of 5
Review posted

Ride or die!!

I’m a forever customer - this shampoo will always be in my shower. Nice lather, my hair/scalp feels clean and nourished. A little goes a long way - great value for the price. And the packaging is smart and chic.

Loading...
Was this helpful?

The Ritual Shampoo on You

The Ritual Shampoo

@stephhjelmeseth

The Ritual Shampoo

@liannajarian

The Ritual Shampoo

@sophrecio

The Ritual Shampoo

@sophrecio