Top of Mind

Our space for the rituals, stories, and science behind our unique hair identities.

The Crown Affair Origin Story

The Crown Affair Origin Story

How art and storytelling shaped our brand.

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Rediscover Your Hair

Rediscover Your Hair

How to rekindle your love for your strands. 

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Massage Your Scalp

Massage Your Scalp

There’s beauty in caring for your scalp. 

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Your Hair On Hydration

Your Hair On Hydration

Turn dry, dehydrated strands into happy, healthy hair.

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Start to Slow Down

Start to Slow Down

The feeling of seasonal transition.

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Build Your Ritual: The Guide

Build Your Ritual: The Guide

Cater to your individual haircare needs with a customized product bundle.

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Make Wash Day Last

Make Wash Day Last

Keep strands feeling clean and refreshed between washes.

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Find Your Inspiration

Find Your Inspiration

Where our team is looking for creative influence.

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Wear It Up

Wear It Up

Your summer hairstyle inspo guide. 

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Rest and Reset 

Rest and Reset 

Ease back into your routine after time away.

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Beach Hair Made Healthy

Beach Hair Made Healthy

Effortless summer strands.

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Rituals With...Melissa Marsella

Rituals With...Melissa Marsella

The LA-based illustrator on the importance of community, the game-changing nature of The Cleansing Scrub, and how she found time for the life she really wanted.

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Cool Off Easy

Cool Off Easy

Ways to get your hair off your neck.

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Stay in the Shade

Stay in the Shade

The easiest ways to protect yourself and your hair from the heat this summer.

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Dry Off—Without Drying Out

Dry Off—Without Drying Out

Stay cool and hydrate.

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Your Scalp Questions, Answered 

Your Scalp Questions, Answered 

Everything you need to know about The Cleansing Scrub.

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Introducing The Cleansing Scrub

Introducing The Cleansing Scrub

Gently purifying exfoliation for your scalp.

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Thinking About Your Scalp

Thinking About Your Scalp

What do you want to know? 

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Sun and Your Strands

Sun and Your Strands

How to care for summer hair.

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Rituals with... Dianna Cohen: Spring 2022 Edition

Rituals with... Dianna Cohen: Spring 2022 Edition

Our founder shares her most recent haircare and lifestyle ritual practice, and the products she's been loving most recently.

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Complete Your Ritual

Complete Your Ritual

A step-by-step breakdown of the full set—available now.

 

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Take Your Time: With Friends

Take Your Time: With Friends

How to make the most of being together.

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Good People: Kim Johnson

Good People: Kim Johnson

Geneva's Head of Community shares her washday rituals, how she's seen the definition of community evolve, and on growing to love her hair—all with a cup of chai tea with oat milk.

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Rituals With... Lissie Chappell

Rituals With... Lissie Chappell

On cutting her own hair, maintaining length, and a laundry list of self-care-driven rituals.

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Good People: Teddi Cranford

Good People: Teddi Cranford

We sat down with our founder Dianna's hairstylist, Teddi—together with her mom, Tracy, and a special cameo from Teddi's 6-year-old daughter—to talk about the NYC-based hairstyling business they built together and what they've learned along the way.

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The Art of the Part

The Art of the Part

Finding your line. 

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All About Water

All About Water

Healthier strands are a drop away.

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Spring in Your Step

Spring in Your Step

More energy for the new season. 

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Ready For Spring

Ready For Spring

A checklist for the season. 

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Preservation First, Growth Second

Preservation First, Growth Second

How to keep your hair healthy, happy, and growing. 

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Wrap it Up

Wrap it Up

Why The Towel really matters. 

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Crown Affair x Sephora

Crown Affair x Sephora

Find us now at a Sephora near you.

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Good People: Djuna Bel

Good People: Djuna Bel

The LA-based stylist on never leaving home without SPF and how she takes time for herself.

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Time Well Spent

Time Well Spent

Relax through the rest of winter.

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Be Mine

Be Mine

A love letter to your crown. 

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On Our Formulation Philosophy

On Our Formulation Philosophy

From the woman behind it all. 

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Good People: Akili King

Good People: Akili King

The beauty writer, pole instructor, and scent obsessive on her “less is more” beauty philosophy and why she loves The Leave-In Conditioner. 

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New: The Leave-In Conditioner

New: The Leave-In Conditioner

The ultimate do-it-all formula for touchable, hydrated hair.

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Hello to two!

Hello to two!

All thanks to you. A note from our founder. 

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When More is More

When More is More

Why hydration is key to healthy, great-looking hair. 

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Inside-Out Haircare

Inside-Out Haircare

A guide to wellness—and better hair as a result.

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The Time is Yours

The Time is Yours

What "ritual" really means. 

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To Rest and Relaxation

To Rest and Relaxation

An end-of-year note from our founder. 

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The Book Club

The Book Club

Team Crown Affair shares what they're reading over the holidays.

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Embracing Lightness

Embracing Lightness

How to keep your cool this season. 

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Meet Your Brush

Meet Your Brush

Our guide to the essential tool

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The Going-Out Ritual

The Going-Out Ritual

How to make the most of the time you spend before leaving the house. 

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Together in Community

Together in Community

Take time for each other

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