Top of Mind
Our space for the rituals, stories, and science behind our unique hair identities.
Complete Your Ritual
A step-by-step breakdown of the full set—available now.
Take Your Time: With Friends
How to make the most of being together.
Good People: Kim Johnson
Geneva's Head of Community shares her washday rituals, how she's seen the definition of community evolve, and on growing to love her hair—all with a cup of chai tea with oat milk.
Rituals With... Lissie Chappell
On cutting her own hair, maintaining length, and a laundry list of self-care-driven rituals.
Good People: Teddi Cranford
We sat down with our founder Dianna's hairstylist, Teddi—together with her mom, Tracy, and a special cameo from Teddi's 6-year-old daughter—to talk about the NYC-based hairstyling business they built together and what they've learned along the way.
The Art of the Part
Finding your line.
All About Water
Healthier strands are a drop away.
Spring in Your Step
More energy for the new season.
Ready For Spring
A checklist for the season.
Preservation First, Growth Second
How to keep your hair healthy, happy, and growing.
Wrap it Up
Why The Towel really matters.
Crown Affair x Sephora
Find us now at a Sephora near you.
Good People: Djuna Bel
The LA-based stylist on never leaving home without SPF and how she takes time for herself.
Time Well Spent
Relax through the rest of winter.
A love letter to your crown.
On Our Formulation Philosophy
From the woman behind it all.
Good People: Akili King
The beauty writer, pole instructor, and scent obsessive on her “less is more” beauty philosophy and why she loves The Leave-In Conditioner.
New: The Leave-In Conditioner
The ultimate do-it-all formula for touchable, hydrated hair.
Hello to two!
All thanks to you. A note from our founder.
When More is More
Why hydration is key to healthy, great-looking hair.
A guide to wellness—and better hair as a result.
The Time is Yours
What "ritual" really means.
To Rest and Relaxation
An end-of-year note from our founder.
The Book Club
Team Crown Affair shares what they're reading over the holidays.
How to keep your cool this season.
Meet Your Brush
Our guide to the essential tool
The Going-Out Ritual
How to make the most of the time you spend before leaving the house.
Together in Community
Take time for each other
Our guide to the holidays
In The Moment
How to be fully present
Wander to Wonder
Bringing childlike imagination back
Four ways to help you become more creative
Reflecting on your journey to healthier hair
Rituals With... Tonya Papanikolov
“My hair feels like a blanket of protective armor and is an extension of me and my aura.”
Exploring Your Roots
How the past can guide your future.
Wash Day, Reimagined
A whole new perspective on washing your hair.
Defining Clean Hair
What does clean hair really mean for you?
Your Hair’s Potential
What your hair is truly capable of.
Time As Currency
Choosing how you spend your time
Rituals With... Bobbi Brown
“However your hair dries is how it should be.”
Living less out of habit and more with intent
Reconnecting with Nature
The undeniable healing powers of nature.
Good People: Carrie Barber
Meet Carrie Barber, the wildly talented Creative Director and Owner of MAKE Beauty
The key to optimal health.
Rituals with...Tonya Smith
“As I’ve gotten older, I’ve learned to appreciate my hair way more."
The Power of Play
The best way to find more creativity and joy.
Tapping into what your hair is telling you
Good People: Jayme Cyk & Ben Rabb
Meet Jayme Cyk & Ben Rabb, storytellers, artists, and married duo.