Top of Mind
Our space for the rituals, stories, and science behind our unique hair identities.
Good People: Harling Ross
The writer and consultant shares her best advice, favorite words, and the secrets behind her stunning curls.
Origami
Good People: Alyssa Coscarelli
The digital entrepreneur shares her tips for finding peace in repetition, cultivating hobbies, and letting your hair do its own thing.
Rituals With... Alessandra Angelini
List making, meditating, and caring for hair from the inside out.
Rituals with... Samantha Furno
Healthy hair, morning runs, and her low maintenance routine.
Digital Boundaries
It's time to start thinking about digital wellness. We have a few ideas...
Introducing The Brush Collection
New essential handmade tools are here, designed specially for your ritual.
Rituals with... Arden Norman
Slowing down, painting, and perfecting the art of the air dry.
Ingredient to Know:
Tsubaki Seed Oil
How much do we love tsubaki seed oil? Let us count the ways...
Rituals with... Morgan Lily
Hammock lounging, haircare, and exquisitely crafted homemade chai.
On Rituals
Rituals ground us, help us practice discipline, and bring control in times of chaos.
Scalp Massage 101
If you’ve ever gotten full body tingles from a pre-cut shampoo at the salon, you’re well aware of the physical benefits of scalp massage.
Good People: Kinjil Mathur
Meet Kinjil, mother, Chief Marketing Officer at Squarespace, and one of the most stylish people you will ever meet.
On Balance
Whether it’s work, life, or caring for our hair, it’s all a constant balancing act.
Hi, Maintenance
So, you finally got a hair cut, color, or treatment after a four month salon hiatus... now what?
Meet the Scrunchies
Hate to break it to you, but traditional elastics might be ruining your hair.
Preventable Damage
90% of the hairs on our heads are actively growing at any given time. It’s our job to protect them.