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Dianna's Signature Air Dry Collection
 - the towel, leave in conditioner, the texturizing air dry mousse, the clips
TheTowelWhite-OnModel
get to know TheTowel
TheLeave-InConditioner-OnMode
get to know TheLeave-InConditioner
TheAirDryMousse-OnModel
get to know TheAirDryMousse
TheClips-OnModel
get to know TheClips
white-towel | image normal alt tag
black-towel | image normal alt tag
green-towel | image normal alt tag
tortoise | image normal alt tag
carrara | image normal alt tag
Dianna's Signature Air Dry Collection
 - the towel, leave in conditioner, the texturizing air dry mousse, the clips
TheTowelWhite-OnModel
get to know TheTowel
TheLeave-InConditioner-OnMode
get to know TheLeave-InConditioner
TheAirDryMousse-OnModel
get to know TheAirDryMousse
TheClips-OnModel
get to know TheClips
white-towel | image normal alt tag
black-towel | image normal alt tag
green-towel | image normal alt tag
tortoise | image normal alt tag
carrara | image normal alt tag
Dianna's Signature Air Dry Collection
 - the towel, leave in conditioner, the texturizing air dry mousse, the clips
TheTowelWhite-OnModel
get to know TheTowel
TheLeave-InConditioner-OnMode
get to know TheLeave-InConditioner
TheAirDryMousse-OnModel
get to know TheAirDryMousse
TheClips-OnModel
get to know TheClips
white-towel | image normal alt tag
black-towel | image normal alt tag
green-towel | image normal alt tag
tortoise | image normal alt tag
carrara | image normal alt tag

Dianna's Signature Air Dry Collection

Rated 4.9 out of 5
Based on 1182 reviews
4.9

Our founder's ritual for an effortless Air Dry.

The Towel

The Clips

or 4 interest-free payments of $35.80 with

Complete Your Routine

TheBrush001-

The Brush No. 001

Boar and nylon bristle brush for healthy scalp and strands.

TheOil

The Oil

Lightweight oil for smooth, hydrated strands.

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Pick your favorites and save up to 20% with Build Your Ritual

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The Towel

Microfiber Blend: Blots hair dry to absorb water without adding friction to vulnerable strands.

The Leave-In Conditioner

Sugar Beet Extract: A natural humectant that hydrates, softens, and strengthens hair.

The Texturizing Air Dry Mousse

Bolivian Pink Salt: Naturally exfoliates the scalp without stripping for a balanced cleanse.

The Clips

Plant-Based Cellulose Acetate: A renewable, biodegradable material that's made to last.

  • Founder Knows Best

    Dianna doesn't play favorites, but this ritual does achieve her desired results.

  • Weightless Hydration & Volume

    Unlike other styling & moisturizing formulas, ours are seriously weightless. The Leave-In Conditioner and The Texturizing Air Dry Mousse leave your hair lifted for longer.

  • Twist & Clip

    Dianna swears by this method to set her strands for added volume using The Clips.

    See her Air Dry in action on Instagram

Dianna's Signature Air Dry Collection on You

@diannacohen

@oliviapineda

@tesscvikota_

FAQ

Reviews

Rated 4.9 out of 5
Based on 1182 reviews
4.9
average rating 4.9 out of 5
Based on 1182 reviews
  • 5 Stars
    1108 Reviews
  • 4 Stars
    47 Reviews
  • 3 Stars
    15 Reviews
  • 2 Stars
    6 Reviews
  • 1 Star
    6 Reviews
98% of reviewers would recommend this product to a friend
Customer photos and videos
1182 Reviews
Reviewed by Faith R.
Verified Buyer
The Towel
Reviewing
The Towel
I recommend this product
Hair Type
  • Straight
Rated 5 out of 5
Review posted

Amazing!!

This towel dries my hair so fast! It is amazing!

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Reviewed by Mace
Verified Buyer
The Towel
Reviewing
The Towel
I recommend this product
Rated 5 out of 5
Review posted

Great Hair Towel

This towel is really soft and nice quality. It does great at drying my hair without damaging it. I like that is has an elastic band to secure it while I’m getting ready for the day but I’m not sure if it will wear out over time.

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Reviewed by S B.
Verified Buyer
The Towel
Reviewing
The Towel
I recommend this product
Hair Type
  • Straight
Rated 5 out of 5
Review posted

Love this towel

I have recently experienced some hair fall out so am being diligent about what products and towels I use on my hair. I uncovered this brand on a podcast and am loving the products. It makes a great gift too!

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