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The Towel
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The Towel
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TheTowel-OnModel
TheTowelBlack-OnModel
get to know TheTowel
The Towel
green-towel | image normal alt tag
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black-towel | image normal alt tag
TheTowel-OnModel
TheTowelBlack-OnModel
get to know TheTowel

The Towel

  • Curl Enhancing
  • Frizz Control
  • Strengthening
Rated 4.9 out of 5
Based on 559 reviews
4.9

Microfiber waffle knit towel to protect strands and speed up drying.

or 4 interest-free payments of $14.75 with

Complete Your Routine

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The Texturizing Air Dry Mousse

Crunch-free styling foam to enhance waves, add volume, and define curls.

TheRenewalMask-

The Renewal Mask

A luxurious treatment for deep hydration.

Pick your favorites and save up to 20% with Build Your Ritual

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Microfiber Blend

Blots hair dry to absorb water without adding friction to vulnerable strands.

Elastic Strap

Holds the towel in place so you can truly Take Your Time.

  • Absorbs Without Drying Strands

    Gently absorbs moisture from strands while helping to protect them from damage that causes frizz and breakage.

  • Speeds Up Dry Time

    Dries hair very quickly as compared to a cotton towel.

  • Works For Everyone

    Designed for hair of all lengths, this patented, smaller-than-bath-towel shape features an elastic band for a secure, comfortable fit.

How To: The Towel

The Towel on You

@olivia.yoko

Olivia Pineda

@nalilychav

@hannahfernando_

FAQ

Reviews

Rated 4.9 out of 5
Based on 559 reviews
4.9
average rating 4.9 out of 5
Based on 559 reviews
  • 5 Stars
    538 Reviews
  • 4 Stars
    13 Reviews
  • 3 Stars
    4 Reviews
  • 2 Stars
    1 Review
  • 1 Star
    3 Reviews
99% of reviewers would recommend this product to a friend
Customer photos and videos
559 Reviews
Reviewed by Erika B.
Verified Buyer
I recommend this product
Hair Type
  • Straight
Rated 4 out of 5
Review posted

Great upgrade

I haven’t had long hair for years and was lowkey losing my mind trying to dry it with standard towels. This towel really speeds up dry time and stays in place well. My only complaint is mine arrived smelling so odd (material? dye?) and no amount of washing has helped.

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Reviewed by Kelly E.
Verified Buyer
I recommend this product
Hair Type
  • Wavy
Rated 5 out of 5
Review posted

The Towel

I am a new customer and absolutely loved this hair towel! I have long, thick hair, and this towel really helps to remove excess water so that hair dry time is reduced. I would recommend this product!

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Reviewed by Melanie H.
Verified Buyer
I recommend this product
Hair Type
  • Wavy
Rated 5 out of 5
Review posted

The towel

This is a great quality towel

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