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TheTowel
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black towel | image normal alt tag
TheTowel-OnModel
TheTowelBlack-OnModel
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TheTowel
white towel | image normal alt tag
black towel | image normal alt tag
TheTowel-OnModel
TheTowelBlack-OnModel
get to know TheTowel
black-towel | image normal alt tag
TheTowel
white towel | image normal alt tag
black towel | image normal alt tag
TheTowel-OnModel
TheTowelBlack-OnModel
get to know TheTowel
black-towel | image normal alt tag

The Towel

  • Curl Enhancing
  • Frizz Control
  • Strengthening
Rated 4.9 out of 5
Based on 460 reviews
4.9

Microfiber waffle knit towel to protect strands and speed up drying.

or 4 interest-free payments of $13.75 with

Complete Your Routine

The Leave-In Conditioner

The Leave-In Conditioner

Weightless hydrating cream for damp or dry strands.

TheVolumizingShampoo

The Volumizing Shampoo

Volumizing cleanser for fine, oily, or flat strands.

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Microfiber Blend

Blots hair dry to absorb water without adding friction to vulnerable strands.

Elastic Strap

Holds the towel in place so you can truly Take Your Time.

  • Absorbs Without Drying Strands

    Gently absorbs moisture from strands while helping to protect them from damage that causes frizz and brekage.

  • Speeds Up Dry Time

    Dries hair very quickly as compared to a cotton towel.

  • Works For Everyone

    Designed for hair of all lengths, this patented, smaller-than-bath-towel shape features an elastic band for a secure, comfortable fit.

How To: The Towel

The Towel on You

@olivia.yoko

Olivia Pineda

@lauren.vandie

@elise_sandvik

FAQ

Reviews

Rated 4.9 out of 5
Based on 460 reviews
4.9
average rating 4.9 out of 5
Based on 460 reviews
  • 5 Stars
    444 Reviews
  • 4 Stars
    11 Reviews
  • 3 Stars
    2 Reviews
  • 2 Stars
    1 Review
  • 1 Star
    2 Reviews
99% of reviewers would recommend this product to a friend
Customer photos and videos
460 Reviews
Reviewed by Robin S.
Verified Buyer
I recommend this product
Hair Type
  • Curly
Rated 5 out of 5
Review posted

As good as the hype

I’ve never used a microfiber towel for my mid length curls, but with all the hype and with loving all the other crown affair products, I decided to give it a try. It’s as good as hype. I’m often leaving the house with wet/damp hair, no more, it takes most of the dampness out and helps enhance my curls.

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Reviewed by Nicole S.
Verified Buyer
I recommend this product
Hair Type
  • Wavy
Rated 5 out of 5
Review posted

My absolute favorite!!

As someone who rarely uses heat tools on my hair, this towel has been my go-to for several years and I was jazzed to see it now comes in a black color way! Goths rejoice!! 🖤

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Reviewed by Spencer T.
Verified Buyer
I recommend this product
Hair Type
  • Straight
  • Wavy
Rated 5 out of 5
Review posted

The towel

Drys my hair so fast!

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