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The Curl Collection
The Curl Collection
The Curl Collection
The Curl Collection
The Curl Collection
The Curl Collection
The Curl Collection
The Curl Collection
The Curl Collection
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The Curl Collection
The Curl Collection
The Curl Collection
The Curl Collection
The Curl Collection
The Curl Collection
The Curl Collection
The Curl Collection
The Curl Collection
white-towel | image normal alt tag
black-towel | image normal alt tag
The Curl Collection
The Curl Collection
The Curl Collection
The Curl Collection
The Curl Collection
The Curl Collection
The Curl Collection
The Curl Collection
The Curl Collection
white-towel | image normal alt tag
black-towel | image normal alt tag

The Curl Collection

  • Curl Defining
  • Frizz Control
  • Hydrating
Rated 4.9 out of 5
Based on 1546 reviews
4.9

A complete ritual to hydrate, define, and lock in curls.

The Towel

or 4 interest-free payments of $37.40 with

Complete Your Routine

TheRenewalMask-

The Renewal Mask

A luxurious treatment for deep hydration.

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The Smoothing Air Dry Cream

Yuzu Ceramide B: Deeply hydrates and seals the cuticle to retain moisture and vibrancy

The Leave-In Conditioner

Sugar Beet Extract: A natural humectant that hydrates, softens, and strengthens hair.

The Finishing Gel

Jojoba Oil: Rich in vitamins and minerals that strengthen, hydrate, and protect strands.

The Towel

Microfiber Blend: Blots hair dry to absorb water without adding friction to vulnerable strands.

  • Shape Starts Wet

    Curls are most impressionable when they’re damp. The Towel absorbs excess water without friction, helping your natural shape stay intact from the very first step.

  • Let It Slip

    The Leave-In Conditioner delivers moisture and slip, so strands detangle easily.

  • Extra Support

    Layered together or used separately, The Smoothing Air Dry Cream and The Finishing Gel offer extra support for long-lasting hold.

FAQ

Reviews

Rated 4.9 out of 5
Based on 1546 reviews
4.9
average rating 4.9 out of 5
Based on 1546 reviews
  • 5 Stars
    1461 Reviews
  • 4 Stars
    53 Reviews
  • 3 Stars
    17 Reviews
  • 2 Stars
    3 Reviews
  • 1 Star
    12 Reviews
98% of reviewers would recommend this product to a friend
Customer photos and videos
1546 Reviews
Reviewed by Amanda P.
Verified Buyer
I recommend this product
Hair Type
  • Wavy
Rated 5 out of 5
Review posted

Best product ever!

This lead conditioner is truly spectacular. I love the smell of it. It leaves my hair super soft and make styling and blow drying it very easy. My hair is very long and I absolutely adore this product

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Reviewed by Eriko Y.
Verified Buyer
I recommend this product
Hair Type
  • Wavy
Rated 5 out of 5
Review posted

Love the scent

I have tried many air dry products and this cream has the best scent ever!

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Reviewed by Tami B.
Verified Buyer
The Towel
Reviewing
The Towel
I recommend this product
Hair Type
  • Wavy
Rated 5 out of 5
Review posted

Towel

Genius design, drys softly

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