The Ritual Shampoo & Conditioner

Pared down formulas for indulgently clean, healthy hair.

Rated 4.9 out of 5
Based on 249 reviews
4.9

Good to know:

  • Clean
  • Cruelty Free
  • Vegan

The Ingredient Story

The Ingredient Story

01 Clean

The Ritual Shampoo & Conditioner are made to work with just about every hair type (you know what your hair likes) to keep strands at their happiest all the time. With gentle, simplified formulas, this duo cleanses without stripping, nourishes to revive, and hydrates strands for longer-lasting cleanliness and better scalp health.

02 Effective

The key is ingredients that work. An effective formula doesn’t need “more.” The right pieces work hard on their own. We started from scratch, with fewer—but better—ingredients that nourish, heal, and treat your hair. We included only the things we felt good about, and struck our ideal balance between ritualistic haircare and real effectiveness.

03 Ritual

There is no correct frequency of washing your hair: You can repeat the process as much as you’d like. Because the Ritual Shampoo and Conditioner are gentle, not harsh or stripping, you can wash as frequently as you need while promoting a clean, healthy and hydrated crown.

How To: The Ritual Shampoo & Conditioner

Reviews & Questions

Rated 4.9 out of 5
Based on 249 reviews
4.9
average rating 4.9 out of 5
Based on 249 reviews
  • 5 Stars
    227 Reviews
  • 4 Stars
    21 Reviews
  • 3 Stars
    0 Reviews
  • 2 Stars
    0 Reviews
  • 1 Star
    1 Review
99% of reviewers would recommend this product to a friend
Customer photos and videos
249 Reviews
Reviewed by meghan m.
Verified Buyer
I recommend this product
Hair Type
  • Wavy
Rated 5 out of 5
Review posted

will only use these products from now on

I am loving the combination of these 2 products. My hair is so shiny and full.

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Reviewed by BloomyWinter
Verified Buyer
I recommend this product
Hair Type
  • Straight
Rated 5 out of 5
Review posted

Great Set!

I got this set to try out the shampoo and the conditioner, and so far have been loving it. I have straight hair that was colored, and normally blow dry after every wash. This set makes my hair soft and very touchable, smells great too, doesn’t weigh down my hair, no complaints whatsoever! Will definitely continue buying both product!

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Reviewed by Kendelle H.
Verified Buyer
I recommend this product
Hair Type
  • Wavy
Rated 5 out of 5
Review posted

Obsessed

Smells heavenly and makes my hair so soft! My new go-to for hair wash day.

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