New: Crown Affair x ILIA
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A limited-edition collab that keeps it easy.
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Everything you need for your best air-dry.
The Smoothing Air Dry Cream
A clinically backed multitasking styling cream that smooths frizz, adds hydration and shine, and defines natural texture with soft, polished 24-hour control.
The Texturizing Air Dry Mousse
Crunch-free mousse that enhances waves, adds volume, and defines curls.
The Leave-In Conditioner
Weightless hydrating cream for damp or dry strands.
The Towel
Microfiber waffle knit towel to protect strands and speed up drying.
The Air Dry Trio
For smooth, textured, air-dried hair.
