Top of Mind

Our space for the rituals, stories, and science behind our unique hair identities.

Preventable Damage

Preventable Damage

90% of the hairs on our heads are actively growing at any given time. It’s our job to protect them. 

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Telogen Effluvium

Telogen Effluvium

A deep dive into the second most common form of hair loss. 

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The Glossary

The Glossary

Everything you ever wanted to know about hair—but didn't know to ask.

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Photo by Emma Olswing

Do Try This at Home:
Daily Brushing

A simple daily act that can result
in radical longterm change.

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Treat Your Hair Like <br>You Would Treat a Plant

Treat Your Hair Like
You Would Treat a Plant

Trust us on this one.

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Hair Care 101

Hair Care 101

Vitamins, rituals, and stressing less.

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